Bulk SMS for customer surveys simplified

Why choose bulk SMS for customer surveys

Bulk SMS has become one of the most reliable and efficient methods for businesses to reach customers and collect their valuable feedback. Unlike emails or paper surveys, SMS survey campaigns guarantee almost instant delivery and high open rates, making them ideal for time-sensitive feedback, customer satisfaction polls, or quick market research. With Smstools, sending customer survey invitations to thousands of recipients is effortless and fully automated.

Benefits of sending customer surveys via SMS

• High open rates: Over 95% of SMS messages are read within minutes, far surpassing email engagement.
• Instant feedback: Receive real-time responses for agile decision-making.
• Personalised messaging: Easily segment your audience and customise survey invitations.
• Scalable campaigns: From small local businesses to multinational corporations, bulk SMS adapts to any scale.
• Integrated automation: Schedule surveys, set up reminders, and connect with other tools using our SMS API or Zapier/Make.com integrations.

How bulk SMS surveying works

Launching a customer survey campaign via SMS is fast and straightforward with Smstools:

• Upload or sync your contacts from your CRM or database.
• Create a compelling message with a clear call-to-action and a survey link.
• Send the message instantly or schedule it for optimal timing.
• Track metrics like delivery status, response rates, and engagement in real time.
• Analyse results or export data for further insights.

Integrate with your favourite tools

Thanks to our SMS API, Smstools connects seamlessly with Make.com, Zapier, or your own custom systems. Whether you want to send out post-purchase feedback surveys or gauge event satisfaction, integration is easy and secure.

Examples of customer survey use cases

• Customer satisfaction after service: A simple SMS with a rating link boosts survey participation right after an appointment or delivery.
• Product feedback: Trigger automated feedback requests after online orders using our Zapier integration.
• Event feedback: Quickly reach out to attendees for opinions post-event.
• Employee engagement: Bulk SMS isn't just for customers—run internal surveys with minimal disruption.

Optimising your SMS surveys for maximum response

• Keep your message short, clear, and friendly—SMS has a limited character count.
• Personalise with recipient names for higher engagement.
• Send during business hours for optimal attention.
• Include a brief, easy-to-click survey link.
• Follow up with reminders via automated scheduling.

Privacy and compliance for SMS surveys

Data protection is crucial when reaching out with customer surveys. Smstools operates in accordance with strict European privacy regulations. Ensure recipients have opted in to receive texts, and always provide a clear opt-out option in your messages. Our platform automatically manages unsubscribes and supports GDPR compliance.

Start your first SMS survey campaign

It's easy to get started with Smstools. Our intuitive platform guides you through each step, from importing contacts to analysing survey results. Whether you choose our web dashboard, the intuitive SMS software, or a direct API connection, you get full control with robust reporting to refine your campaigns.

Ready to elevate your customer surveys? Try Smstools free and experience the impact of efficient, engaging bulk SMS campaigns.

Frequently asked questions

• Can I automate SMS survey sends after specific events?
  Yes! With Smstools, integrate via Zapier or Make.com to trigger surveys automatically, for instance after a purchase or appointment. See more about Make.com.
• How do I track responses?
  Monitor delivery, open rates, and survey participation directly from your dashboard, and export detailed reports.
• Are there limits on survey size or recipient numbers?
  No, campaigns are fully scalable whether sending to dozens or tens of thousands of recipients.
• Can I personalise each SMS?
  Absolutely. Use merge tags for names or other fields to create a tailored experience.
• Is your platform GDPR compliant?
  Yes. Smstools is built for European standards, managing consents and opt-outs automatically.